Fruity-O named official sponsor of New York Road Runner's Club

Fruity-O. is taking up running! We will be your partner in all endurance running events in the New York area for the rest of the year!

Organic vs. non-organic

Scientists conclude that organic leads to longer life and a healthier one while at it. Fruity-O funded a research group in November to test the difference between organic and non-organic products in order to see what the benefits were of going organic.

It turns out that human life expectancy would rise by 20% if everyone started consuming all-organic products. Find the full study here: www.scientistswhodontexist.org

Speaking of organic what is it really? Don't take our word for it, check out Wikipedia.

Get Fruity-O. in stores now

Fruity-O. is now available in stores across the United States and United Kingdom. Enjoy. And don't forget to keep it original.

3...2...1...O! Fruity-O. launching tonight at Manix.

Get yourself down to one of New York's hottest clubs, the Manix, where a whole new cocktail will be free between the hours of midnight and 2:00. Known as the "My O My", it is made only with Fruity-O.
Everyone will have a shot at winning at Stella McCartney designed Fruity-O t-shirts (50 of them to be exact). She will even be on hand to give out the prizes to the lucky winners.